At PureRed, I joined the Microsoft team to design materials targeting small businesses, highlighting Microsoft’s products to convey trust, security, and reliability. To support the team, I developed display ads and banners for social channels including Meta, LinkedIn, and Instagram, collaborating closely with copywriters and the Senior Art Director.
For animated ads, I worked with animators and created storyboards to guide the motion design, ensuring a consistent visual language across both static and animated assets. This approach helped streamline the design process and maintain brand consistency across all channels.